Shiseido Professional awarded two hair salons in its Beauty Innovator Awards 2018/19


Shiseido Professional’s annual hair competition borrowed its theme from Japan’s famous bustling city Shibuya this year, calling it ‘City Instinct’. The competition aims to celebrate beauty creators with an eye for textures, colours, and styles, with out-of-the-norm results.

This year’s panel of judges included Shiseido Professional’s Hair, Beauty and Fashion Top Specialists: Masa Otake, Principal of Shiseido Beauty Academy; Tadashi Harada, Principal of Shiseido Academy of Beauty and Fashion (SABFA); hair make- up Artist – Hirofumi Kera and Yoshiko Jinguji, hair and make-up artists; Ikuko Shindo, hair and make-up artist; Masato Kanazawa, Photo Director, Creative Division; Masato Kanazawa, Shiseido’s Photo Director and Creative Division; Joji Teshigawara, professional photographer, and other distinguished industry professionals Jerome Awasthi, Julyen Loo and Toshihide Mori, who have shortlisted the Top 10 finalists for each category; Salon Creation and Total Creation.


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Ms. Deslyn Koh from E-Jean Hair Beauty & Design was crowned the Grand Prix winner of Salon Creation with her fearless and bold techniques displayed in her masterpiece; Bloodline, and Mr. Kenzo How from Shinka Ang Mo Kio was crowned the Grand Prix winner of Total Creation with his creative expression combining traditional and modern aspects in his showpiece; Kabuki.

Both Grand Prix winners are invited to an all-expenses paid trip to the Beauty Congress in Tokyo, and will also join the winners’ academy by Shiseido Professional in Japan where they will attend special seminars with Shiseido Professional’s external top Japanese salons highlighting the latest Tokyo trends, techniques and services.

NARS Singapore Lead Artist and Trainer, Julyen Loo

On top of the winners’ announcement, the awards show also featured a live styling of the brand’s Singapore Artistic Ambassadors as well as a live make-up show by NARS Singapore Lead Artist & Trainer Julyen Loo. Ambassador Toshihide Mori performed a special live hair cutting and styling during the show.

Ambassador Toshihide Mori giving viewers a live demo

See some of the winning creations below.

Bloodline by Deslyn Koh


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