‘The Dodo’ Expands Video Slate, Provides three New Exhibits 04/16/2019


The Dodo introduced a brand new slate of digital video programming

The Dodo, Group 9’s animal-focused digital model, has unveiled its first full line-up of
video programming, with three new authentic sequence and 9 renewals.

“Our first-ever content material slate underscores The Dodo’s mission: to place animals and their tales
entrance and middle and to encourage our audiences with tales of hope, positivity and resilience,” acknowledged Izzie Lerer, The Dodo’s founder-Chief Inventive Officer. 

The Dodo has developed authentic programming since late 2017. She provides the reveals have captured practically 5 billion video views and 4.Four billion minutes of time spent thus far throughout platforms.

Every sequence will probably be out there on a mixture of totally different platforms, together with YouTube, Fb Watch, Twitter, IGTV and Snapchat.

Three new unscripted sequence will probably be
out there on YouTube, with “Wild Hearts,” which supplies an up-close view of untamed animals and the bonds with one another and their human caretakers, additionally out there on Fb Watch and



“Ruff Life with Lee Asher,” one other new present, follows social media-famous canine dad Lee Asher and his 9 rescue canine. “Cody the Tiny Alpaca”
reveals what it’s like residing with a mini alpaca.

The Dodo has additionally renewed 9 of its “fan-favorite” sequence as nicely, together with “Pittie Nation,” a
weekly present on pit bulls that has attracted 1.1 billion video views on YouTube, Fb Watch, Twitter, IGTV and Snapchat.

“Soulmates,” one other weekly present out there on
YouTube, Fb Watch and Twitter, may even return. It spotlights the shut relationships between individuals and animals and counts 800 million month-to-month video views. 

Season three of
“Comeback Children” remiered final month in partnership with Geico on YouTube and Fb Watch. It options animals in a position to overcome obstacles, due to a caring human, and has 450 million
month-to-month video views.

“Adoption Day,” “Reunited,” “Welcome House,” “Odd {Couples},” “Little However Fierce” and “Religion =
Restored” may even return.

The Dodo introduced final month it was increasing into kids’s programming with a brand new division, referred to as “Dodo Children.” Dodo Children will develop episodic
animal video content material geared toward kids 11 and youthful. It’s going to concentrate on video for YouTube, then department out into OTT distribution.

The Dodo claims it’s the No. 1,
animal-focused digital media model, with 2.three billion month-to-month video views, and 25 million followers on social.


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