Taylor Swift is making and breaking information with pastel-pop hit ‘ME!’

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Taylor Swift’s ‘ME!’ has set a brand new document on Vevo, turning into the quickest video to hit 100 million views.

‘ME!’ cracked the Vevo milestone in 79 hours.

The earlier timeframe was Ariana Grande’s ‘Thank U, Subsequent’which took 4 days final December.

JP Evangelista, Vevo SVP of content material, programming & advertising mentioned: “Taylor has constantly demonstrated the flexibility to interrupt information on Vevo.

“She continues to increase upon a deep historical past of extremely placing audio-visual work.

“Likewise, director Dave Meyers continues a storied profession as one of many premier music video administrators in our business.”

It was the second Vevo milestone for the video.

It notched up essentially the most views in 24 hours with 65 million views in its first day.

That beat the 59 million for ‘Thank U, Subsequent’ in the identical timeframe.

On YouTube, Taylor now holds the document for most-viewed feminine and solo 24-hour debut, after bringing in 65.2 million views on its first day.

Within the UK, ‘ME!’ entered yesterday at #3, behind Stormzy’s ‘Vossi Bop’ and Lil Nas X’s ‘Previous City Street’.

Nevertheless it turned the fifth ever music – and the primary by a global feminine – to debut #1 on the UK airplay chart.

It had generated 3,525 performs throughout 149 stations for 68.24 million impacts.

‘ME!’ was additionally the very best new entry on EU Airplay at #23, with 212.71m impacts throughout 7,329 performs and 702 stations.

In Australia, Swift debuted at #2 on the TMN Sizzling 100 on Thursday.

The singer-songwriter has additionally confirmed on Twitter that her eye-opening efficiency at Billboard’s music awards will likely be launched on CD and vinyl.

TAY TAY’S OTHER YOUTUBE 24 HOUR FEATS

‘Look What You Made Me Do’ – 43.2m

‘Look What You Made Me Do’ (Lyric Video) – 19,695,339

‘…Prepared For It?’ – 19,209,562

‘Unhealthy Blood’ ft. Kendrick Lamar – 17,071,685

‘Delicate’ – 13,739,987

‘Finish Sport’ ft. Ed Sheeran, Future – 13,365,655

‘Clean House; – 11,516,156

ZAYN, Taylor Swift – ‘I Don’t Wanna Reside Endlessly (Fifty Shades Darker)’ – 9,171,639

‘Shake It Off’ – 8,682,480

MORE YOUTUBE FUN FACTS

Taylor Swift has over 33 million subscribers on her official artist channel. She’s one among solely Eight musicians with over 30 million subscribers.

Taylor Swift’s ‘Look What You Made Me Do’ earned 43.2 million views in its first 24 hours, making it the largest 24-hour debut of its time when it was launched.

4 Taylor Swift music movies have over 1 billion views.

Two are at over 2 billion ‘Shake It Off’ (2.Eight billion views) and ‘Clean House’ (2.5 billion views).

Taylor Swift has amassed 2.12 billion views over the previous 12 months, making her a prime 100 artist on the planet on YouTube.

Not solely has she generated large numbers within the US (457 million), but additionally in Brazil (127 million), India (106 million), Mexico (104 million), and the Philippines (97 million).



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