New York Fashion Week is starting off strong with All Things Mochi kicking off the first day. The runways will feature top international brands including Rihanna’s Savage X Fenty and New York’s very own, Rag and Bone. Amongst the A-list, the NYFW schedule features Arab designers from different backgrounds throughout the weekdays. Beyond the shows, The New Face of Fashion was hosted by two of the most inspirational Muslim women in the game.
All Things Mochi
Bright and colourful Dubai-based brand, All Things Mochi brings many different cultures. Established in 2013, the fun handcrafted brand features vibrant collections from light beachwear to children and swimwear. The empowering brand uses its founder and designer, Ayah Tabari’s background of mixed cultures to integrate meaning into clothing and accessories.
Elie’s passionate vision of the sexy, elegant, feminine and empowered women landed him a $300 million brand. The founder, designer and chairman of Elie Tahari evolved in 40 countries in the past decade, tailoring his passion a suit and a dress at a time. This mix-match of femininity and power is undoubtedly found on the runway through contrasting fabrics like shiny leather and lace.
Noor By Noor
Super modern and laid back, Noor by Noor is a minimalist luxury feminine brand inspired by Western and Eastern cultures. Founded in 2008, the Bahraini brand became the first GCC brand to be invited by IMG to a fashion week in 2012. Regular to the runways, they featured every collection in New York Fashion Week ever since. The brand is now available in Saks Fifth Avenue amongst countless international luxury retailers.
Halima Aden and Noor Tagouri Talk
Presented by BMW, The New Face of Fashion Talk was hosted by American-Libyan journalist Noor Tagouri and hijabi IMG model and UN ambassador, Halima Aden. The veiled duo hosted one of five of the fashion week’s talks, kicking off the show with a conversation about inclusivity, identity and breaking barriers.